Elyssa Schmid

Welcome to my site. I am a communications designer with a focus on brand development, encompassing print, web and custom publication design. I find inspiration in early modernist art and design, future-facing architecture, and avant-garde decor, fashion, music and fine art. What follows is Sketchbook —
my whiteboard for creative congress and new work.

Qualcomm Vuforia

A DIFFERENT POINT OF VU

Qualcomm recently announced the commercial release of its Augmented Reality Platform.
Vuforia brings a new dimension to mobile experiences through the use of AR. Working with Interbrand San Francisco and Toronto, this is one of several creative ideations I worked up for the visual system. This example shows site design, a Powerpoint template and URL card.

Tagged: augmented reality, brand identity, creative, elyssa schmid, graphic design, Qualcomm, Vuforia, website design

Published: February 7, 2012

Wedge Curatorial Projects Website

ALTERNATIVE PERSPECTIVES ON CULTURE

Launched on January 1st, 2012, Wedge Curatorial Projects is a Toronto-based arts organization that explores themes of African-Canadian and Diasporic identity. The site includes a database of the extensive Wedge Collection. HTML and CSS by Kirsten Starcher.
__Launch Wedge Curatorial Projects

Tagged: Art Director, elyssa schmid, IDS12, Interactive, Kenneth Montague, Montague, website design, Wedge, Wedge Curatorial Projects, Wordpress

Published: January 12, 2012

Go Small or Go Home

GO SMALL OR GO HOME

Another New Years website launch, Go Small or Go Home is a creative communications agency run by a small team of word-savvy, brand-passionate individuals in Vancouver, BC.
__Launch Go Small or Go Home

Published: January 12, 2012

Giancarlo Esposito

BREAKING BAD

Hot, hot, hot! Great to design these promotional spreads for actor Giancarlo Esposito, who plays character “Gustavo Fring” on the AMC hit series Breaking Bad. These are part of a series of sublime photos shot by Carmen Schmid on location in Albuquerque, New Mexico, where the show is filmed.
__More cool shots from this series coming soon.

Tagged: AMC, Breaking Bad, Carmen Schmid, elyssa schmid, Giancarlo Esposito, graphic design, layout, magazine design, photoshoot, series, TV

Published: April 12, 2011

Backstory

TELLING THE BACKSTORY

Backstory is a venture to create beautiful “storybooks” for clients celebrating corporate milestones. Our goal is to help clients tell the story behind the story in a way that engages their customers, building an emotional connection to their brand. The result is a memorable impact and a lasting legacy.

Tagged: annual report, book design, corporate milestones, custom publications, elyssa schmid, graphic design, Identities, Jacqueline Foley, magazines

Published: March 11, 2011